Tourism Talks
Within the Digital Tourism project, and hosted in its Facebook page and its Digital Tourism Qualification Forum page, monthly short online events are organised, named Tourism Talks, and broadcasted through those platforms. These events have guests, external or internal to partners’ organizations, who are invited to briefly discuss a Digital Tourism related topic, followed by Q&A session. Each partner was in charge of not only suggesting topics, but also speakers. These Tourism Talks were promoted nationally and internationally by all partners, and were free.
DIGITAL INCLUSION ON
TOURISM
29 April, 2021
In this Tourism Talk, a special focus was given to Digital Inclusion. For that, we presented three ideas: Bask for All, a project that is transforming the Basque Country in an inclusive territory, with solutions targeted to both public and private sector so they can become accessible to citizens with disabilities and/or special needs; and Accessible Cultural Heritage, where Italian monuments and landmarks have a inclusive and digital approach, so that they can be enjoyed by everyone.
A set of new apps ideas, developed by students and Italian nationally awarded by its digital entrepreneurship, where also discussed.
NEW TRENDS IN TOURISM
COMMUNICATION
28 June, 2021
June’s Tourism Talk bought to discussion New Trends in Tourism Communication. The speaker show how to use Storytelling for Tourism organizations to communicate their services in an emotional and experience based way.
DIGITAL PROMOTION OF
TOURISM PRODUCTS
28 September, 2021
September’s Tourism Talk got together two experts in Digital Promotion, discussing how to use digital tools, from both organizational and academic ways, to efficiently communicate and sell this sector’s products.
DIGITAL EXPERIENCES FOR THE
HOSPITALITY SECTOR
27 May, 2021
This Tourism Talk discussed how Virtual Reality should be used to improve Hospitality sector organizations. Strategies and tools were shown, in a way that target groups could use it to adapt their digital business models. Unfortunately, the second key note speaker got ill and could not attend.
WORK BASED LEARNING IN
DIGITAL TOURISM
9 July, 2021
In July we had an “internal” approach to Digital Tourism: this Tourism Talk was used to present, discuss and obtain feedback with the participants and stakeholders the Work Based Learning methodology, principles and documents developed throughout the project life span.
DIGITAL DIFFERENTIATION IN
HOSPITALITY: COMPANIES AND PEOPLE
27 October, 2021
In October the participants had the chance to analyze and compare the different careers in the Hospitality sector where digital tourism skills are needed, and what they consist of.
